"Sanremo non significa niente e non a caso ho partecipato con Gianna, che non significa niente."
The Italian Song Contest, the "Festival di Sanremo", is a music event held every year in the City of Flowers, San Remo, located just 14 kilometers away from the French border.
Sixty five years after its conception, "Sanremo" remains one of the main Italian media events,
and also enjoys broad popularity abroad, being broadcasted live on Eurovision, radios and the Internet.
"Ingresso libero" (Free Admission), shows what's behind the stage of this great event.
It is the festival of the workers of Teatro Ariston, mainly students or jobless during the rest of the year.
The festival of those who would like to work in the world of entertainment, and use the streets of the ligurian city as a stage to make themselves noticed.
The festival of the Municipal Casino, that in these days sees a multiplication of its visitors.
It is primarily the festival of the city of San Remo that, for a week, dresses up on theme just to celebrate - despite the widespread criticism about the quality of its musical content - the main event of the year.
An event that, just like a mirror, reflects all the clichés of the so called "BelPaese" ("the beautiful country", the italian expression meaning "italy"); lively, loud, lazy, old, conservative, colorful, smiling and resignedly stuck on itself.
If you still wonder why people come here, even from Sicily, to be a part of this totally surreal show, where music is now just a pretext for promoting new celebrities, the main refrain of the Festival will certainly help you out: "Because Sanremo is Sanremo".
/// This editorial essay has been shot together with Manfredi Pantanella ///